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CLOVES RELEASES NEW SONG “BETTER NOW”

 

Cloves pulls no punches in ‘Better Now’, a new song that doubles up as the first song to be announced from her debut album to be released in 2017.

 

The track was written in February of this year over the course of a single day in London alongside her long-term writing collaborator Justin Parker (Banks, Bat For Lashes). Fresh from returning home to Melbourne she created the song which is about “feeling misunderstood and claustrophobic in a relationship.”  

Listen to the track here 

 “I swear that Better Now is written almost sarcastically to move the conversation on” explains the singer-songwriter, continuing “I had given up trying to talk about how I was feeling and instead started distancing myself. The lyrics touch on the internal conflict I was having about weighing-up if a long term relationship was still working, the back and forth between obligation to someone and the desire to be alone.”

 

Previous listeners of Cloves’ debut EP ‘XIII’ will find familiarity in the honesty found in her lyrics that help her standout alongside her lofty, forever gripping vocals that are supported by a melody that mesmerises. This song with its introduction of rumbustious drums and soaring “woo’s” hint towards a whole new side of her music, which along with much of her upcoming debut album tracks yet to be revealed, draws upon her influences that include Black Keys, Alabama Shakes, Mazzy Star and Nina Simone.

 

With only one EP to her name to date, Cloves has enjoyed one of the best introductions to the world of music in 2016. In her live set-up, where she continues to win people over show-by-show, there has been spots at some of the biggest festivals on the planet including Coachella and Lollapalooza while also touring the States with current BRITs Male Solo Artist Of The Year winner, James Bay. This month North American fans can catch her playing live supporting Michael Kiwanuka. She has been hailed online with strong praise from the likes of Pigeons & Planes, i-D and Noisey with the latter labelling her “the female Bon Iver”. At the turn of the year Annie Mac selected her as one of her New Faces to look out for in 2016.

 

To top off a great year Cloves’ song “Don’t Forget About Me” was selected for a crucial spot in the film “Me Before You” starring Emilia Clarke which saw many new immediate fans pick her music up, mostly evident from strong numbers on Shazam, 40k record sales on iTunes and impressive early streaming numbers on Spotify (17m) and Vevo (5m). 

 

All of this feels very much the beginning of a true artist’s career whose music does all the talking.

 

More to follow early in 2017. Until then you can keep up-to-date about Cloves via Facebook / Twitter / Instagram / Spotify / Vevo

 

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